Tax Planning Strategies for 2025: A Simple Guide to Keep More Money

tax planning confusing to small businesses

Tax planning strategies can save you thousands — if you know how to use them. Most people think about taxes only when it’s time to file, but the real savings come from what you do throughout the year. With the latest changes to tax laws, planning ahead isn’t just smart — it’s essential.

Whether you’re running a business or just trying to keep more of your paycheck, a few simple tax strategies — and the guidance of a good tax accountant — can make a big difference. In this article, we’ll break down what tax planning really means, why it matters, and how you can start using practical strategies right now to lower your 2025 tax bill.

What Is Tax Planning and Why Does It Matter?

Tax planning is the process of organizing your finances to reduce the amount of taxes you owe — legally and proactively. Instead of waiting until April to deal with your tax bill, planning ahead allows you to make smart decisions throughout the year that can lead to big savings. This includes tracking expenses, understanding your tax bracket, maximizing deductions, and using available tax credits. The main goal of tax strategy is simple: keep more of your money.

Whether you’re a business owner, freelancer, or full-time employee, tax strategy helps you avoid overpaying and prevents surprises at the end of the year. It also gives you more control over your financial future and helps you make informed decisions based on how tax laws apply to your situation.

Know Your Tax Bracket

Understanding your tax bracket is the first step to smarter tax planning. Your tax bracket determines how much of your income is taxed and at what rate. The U.S. uses a progressive tax system, which means the more you earn, the higher your rate — but only on the portion of income that falls into each bracket. You can check the current tax brackets here. Knowing where you stand helps you make better decisions about deductions, contributions, and timing certain income or expenses. Many people assume all their income is taxed at one rate, but that’s not how it works.

For example, if you’re in the 24% tax bracket, that doesn’t mean every dollar you earn is taxed at 24%. Only the income within that bracket range is taxed at that rate. Everything below it is taxed at the lower rates. When you understand this, you can plan moves — like contributing to retirement accounts — that keep more of your income in a lower tax bracket.

Reduce Your Taxable Income

One of the easiest ways to lower your tax bill is by bringing down the amount of income the IRS can actually tax. There are plenty of legal ways to do this, and many of them are pretty straightforward. Think retirement contributions, Health Savings Accounts (HSA) — which can offer tax-free savings when used for medical expenses — capital gains timing, income from taxable accounts, and certain education or business expenses.  As the year wraps up, it’s also worth reviewing simple end-of-year tax tips that can help you maximize your refund before December 31st.

For example, contributing to a 401(k) or traditional IRA not only helps you save for the future — it can shrink your taxable income right now. Let’s say you earn $70,000 and contribute $6,000 to your IRA. You’ll only be taxed on $64,000, not the full $70K — as long as your contribution is made within the current tax year. Just be sure to stay within the IRS contribution limits, which can change each year. That’s money in your pocket. That’s money in your pocket. There are other options too, like deducting student loan interest, self-employment expenses, or adding to an HSA if you have one. Every little bit you chip away from your income helps, and the savings can add up fast.

Increase Your Deductions

Deductions are another great way to cut your tax bill, and way too many people overlook them. You can either take the standard deduction — which is quick and easy — or itemize your expenses if you think you’ll save more that way. If you go the itemized route, you might be able to deduct things like mortgage interest, property taxes, medical bills, or even work-related expenses.

The key here is to stay organized. Keep those receipts and jot things down as you go. This is especially useful if you freelance, run a side business, or have a lot of expenses tied to your work. Tracking everything might feel like a hassle at first, but when tax time comes, you’ll be glad you did.

Use Tax Credits Wisely

Tax credits are even more valuable than deductions because they reduce your tax bill dollar-for-dollar. While a deduction lowers your taxable income, a credit directly cuts the amount you owe. That means a $1,000 credit saves you a full $1,000 — not just a percentage of it. If you’re not using all the credits you qualify for, you’re leaving money on the table. Some of the most common and impactful credits include education credits, child tax credits, and energy-efficient home improvement credits.

For example, the Lifetime Learning Credit can help cover college or continuing education expenses, offering a valuable tax benefit, while the Child Tax Credit provides meaningful savings for families with dependents. There are also credits for adopting a child, paying for childcare, or earning a lower income. The Earned Income Tax Credit (EITC), for instance, can result in a refund even if you owe little or nothing in taxes. It’s worth checking with a tax professional to see which credits you qualify for — the right ones can significantly lower what you owe or boost your refund.

Tax accounting and planning for the future

 

Choose the Right Business Structure for Tax Efficiency

The way your business is structured has a major impact on how much you pay in taxes. Many small business owners stick with a sole proprietorship or single-member LLC without realizing they could save thousands by switching to a different entity type. The right structure can reduce your tax burden, protect your assets, and even open the door to new deductions. S Corporations, for instance, allow business owners to avoid self-employment tax on a portion of their income. Instead of paying full Social Security and Medicare taxes on all profits like a sole proprietor, you can pay yourself a reasonable salary (which is taxed) and take the remaining profits as distributions (which are not subject to self-employment tax). Partnerships, multi-member LLCs, and C Corporations also have unique tax advantages — but they come with specific rules and responsibilities. Choosing the right entity structure depends on your income, growth plans, and how you want to pay yourself.

A tax professional can help you weigh the pros and cons and decide whether restructuring your business could lead to long-term savings. If you’re not sure whether your current setup is helping or hurting your tax situation, it’s time for a closer look. A strategic review now could unlock savings for years to come.

Final Thoughts: Start Planning, Start Saving

Tax planning isn’t just for accountants or high earners — it’s for anyone who wants to stop overpaying and start keeping more of what they earn.  Understanding your tax bracket, reducing your taxable income, and using the right credits can significantly reduce your overall tax liabilities. The earlier you start, the more options you have. Whether you’re an employee, a freelancer, or a business owner, smart tax planning strategies can lead to real savings — not just once a year, but every year. And if you’re not sure where to begin, working with a certified tax coach can help you build a personalized plan that fits your unique situation.

Ready to get proactive with your taxes? Contact Del Real Tax Group today to find out how we can help you save money, avoid surprises, and make smarter financial decisions all year long. Learn more about our services at Del Real Tax or give us a call today at 708-788-0082. Already thinking ahead to filing season? Let our team handle the details with expert tax return preparation services, so your planning leads to a smoother, stress-free filing experience.

Picture of Maribel Salazar,  CPA, CTC, MSA

Maribel Salazar, CPA, CTC, MSA

Maribel Salazar is a Chicago-based CPA, Certified Tax Coach, and QuickBooks ProAdvisor with nearly two decades of experience in tax planning and small business accounting. A former PwC consultant, she holds master’s and bachelor’s degrees in accounting, has received multiple awards, and leads Del Real Tax Group serving clients in Chicago, La Grange, Oak Park, Oak Lawn, and Cicero.